Can’t Have It? Then I Want It!

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This whole thing about Twinkie’s20121117-065615.jpg

has gotten me thinking…

The mind games we play with ourselves about food is absolutely crazy. And, to tell the truth, is likely one of the main reasons why it’s an obsession for so many.

We have given an inanimate object a great deal of power.

Take the Twinkie. Hostess has caused quite a stir, announcing they are closing their plants and no longer producing the iconic Twinkie along with other products like orange cupcakes

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My sister’s favorite was the Ho Ho.

20121117-083653.jpgI liked it but always deconstructed it as I ate it…first nibbling off the chocolate coating (chocolate so waxy that it built up on your teeth), then unrolling it and licking off the cream filling (so sweet it sometimes made me shiver) and finally eating the chocolate cake. That was a lot of work for a thin slice of cake!

But, I digress. My Twit Feed and Facebook wall is filled with Lamentations about the closing of Hostess. Boomers like me are all going down their own culinary memory lane. With Thanksgiving looming we are all talking about food memories (or maybe it’s just that I have foodie friends…birds of a feather…) and over and over I hear about how bad Twinkies are.

You would think Twinkies shoved themselves into people’s mouths!

We give food power.

News flash: it has none. No food is completely good and no food is completely bad. As soon as I made up my mind that I could eat anything I wanted I took the power back.

If I want a Twinkie I would eat one. Bad example…I would never actually crave one but you know what I mean.

Reframe. Food has no voice…we are ventriloquists. If the food speaks it is really our words.

Just change your mind.

RIP Twinkies.

Have a yummy day!

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